[ rashed's showcase ]

A wonderful campaign that blends the hardships of being a child fighting cancer with the imagination of super-human ability. To do this, the campaigners took the liberty to get support from Justice League superheroes.

‘Hope Soap’ was a collaborative campaign between Y&R Cape Town and Safety Lab to eradicate disease circulation in the disadvantaged zones of South Africa.

This was an attempt by Aarambh (NGO from India) to support the underprivileged students in a cost efficient way.

A prank played by Nivea that associates the product - Nivea Deo Stress Protect with a brand promise of extra protection under stressful situation.

A prank that tests - how far one would go for his/her friend. Carlsberg incorporated its brand as a medium to cherish true friendship.

The Fun Theory was an attempt by Volkswagen to promote its new environment friendly Blue Motion technology. As a part of this campaign, they explored an observation that tells, fun can change one's behavior for better purposes.

Filmmaker from London, Nacho Guzman created a mesmerizing video that explains how one's appearance can change under different lighting and shadow effect. The video was featured in Opale's upcoming music release - the Sparkles & Wine video.

The Stanford Speech by Steve Jobs The complete text of the speech. "I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I've ever gotten to a college graduation. Today I want to tell you three stories from my life. That's it. No big deal. Just three stories. The first story is about connecting the dots. I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit. So why did I drop out? It started before I was born. My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption. She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife. Except that when I popped out they decided at the last minute that they really wanted a

The Horribly Slow Murderer with the Extremely Inefficient Weapon is a 10 minute film short that was released in 2008. It was filmed entirely in California over the course of 22 days. It was written, directed, and narrated by Richard Gale.

The Remarkable Success We have observed a meteoric rise in the country's RMG sector. In 1983 we had less than 50 factories where at present, we have around 5400 factories with 6 million workforce working around different regions of the country. We are the third largest RMG manufacturer and own 2% share of world's apparel business. 16% of country's GDP and 76% of our export is backed by our RMG sector. This sector has dramatically uplifted the under privileged section of the country and ensured a strong participation of women in nation's economic growth. (Tasin, 2013) The key reason of this rise is the abundance of low-priced workforce. In fact, the Bangladesh's RMG industry maintains the cheaper wage rate (hourly) than the other industries of the country as well. Country Hourly Wages (in USD) Remark Bangladesh 0.21 The lowest hourly wage of the world Cambodia 0.24 Pakistan 0.37

Nature at its best. Enjoy the beauty with this amazing (English Sæglópur cover). Thanks a million to TheRoyalrey .

Grameenphone vs Banglalink - a case study on the two telecom giants of Bangladesh in consideration of both companies' business challenges, scopes & strategic approaches. by  Mohammad Rashed Us Salam UCSI University, Malaysia  December 2011 This paper conducts a comparative analysis on two major telecom companies of Bangladesh - Grameenphone & Banglalink and Banglalink is found to be the underperforming one in consideration of both companies' financial performance & subscriber base. The recommends few strategic measures for Banglalink in consideration of external industry wise analysis and internal company resource & capability wise analysis. The study revealed the potentials of the unmet demand that is driven from the low-end section of the country who are the most price sensitive. Both Grameenphone & Banglalink show their competencies on the areas of - quality management, service development, competitive pricing, R&D efforts, promotions